"First Ride" For New York City Newborns

Mitsubishi Motors First Ride
New York infants will be making their inaugural ride home in one of America’s safest SUV/crossovers as part of Mitsubishi Motors’ “First Ride” event – a program that focuses on creating awareness and educating parents on child safety.
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“Every day, thousands of newborns in New York City and around the nation leave hospitals in infant car seats and head home for the first, most important time,” says Jessica Robinson, Engineer, Vehicle Verification and Testing at Mitsubishi Motors R&D of America, Inc. “However, most people don’t realize that 73 percent of all child safety seats are not installed or used properly1 nor do they consider the safety of the actual car driving them home.”